Customer Relationship Management
Booking, CRM and invoicing built for detailing studios. Paste your website and see your own page — before you sign up for anything.
Built for detailing studios across 13 European markets — 11 languages, 7 currencies.
The problem
Most studios run on memory.
Sticky notes. Lost numbers.
Clients who quietly never return.
Act I — Go live
A guided wizard with a live preview — identity, brand, hours and services — so a studio sees exactly what customers will see, before it ever goes public.


Select a templates to start, then fine-tune — price by vehicle size, travel fees for mobile options and duration of the service in minutes or days.
Want to see yours?
We build your page from your existing website. Nothing gets published.
Act II — The engine
Then the CRM starts
building itself.
Lapsed clients are surfaced automatically and nudged back: the right message, in the right moment, in their language. Set it once; it runs forever.

Every booking, spend and message in one chronological view. Walk into each appointment already knowing the car, the history, the preferences.

Points on every booking, tier badges for your best clients. One-time customers quietly become regulars — month after month.

Target a segment, fire a campaign, issue gift cards that pull in new clients — all from the dashboard with maximum detail.

Act III — Run it all
In-house, mobile and multi-day pools tracked separately — never double-booked.
Your studio gets its own page that ranks in Google and in “near me” search — booking requests arrive without you chasing them.
Branded PDF invoices in a click — no spreadsheets, no extra tools.
A reservation fee holds the slot when a customer books through your page, and you can require a deposit on top — paid straight to you. No-shows stop costing you the afternoon.
One place to run the whole studio.
Start with your own page, built from your website in 30 seconds.
What stops being manual
No-shows
A reminder goes out the day before every booking — with a calendar invite attached, in your client's language.
Clients who drift away
Lapsed clients are surfaced and messaged for you. You don't keep the list; the CRM does.
Chasing reviews
Two days after the job, the review request sends itself.
Double bookings
In-house, mobile and multi-day work each run on their own capacity pool.
From the people using it
Every quote here comes from a studio owner with an account on the platform. We do not write them, and we do not buy them.
“A DetailMasters reúne tudo o que um detailer precisa para gerir o seu negócio de forma profissional. A plataforma é intuitiva, prática e demonstra uma grande atenção às necessidades do setor. Parabéns pelo excelente projeto!”

Miguel María Marques Ganhao
Atelier do Detalhe · Campo Maior, PT
13
European markets
11
Languages
7
Currencies you can bill in
Counts of what the platform supports today — not projections.
Plans & pricing
Every plan includes core CRM. Unlock automation and advanced tools as you scale.
Limited launch campaign! Up to 50% discount on all subscriptions. — 35% off, for a limited time
Basic
From €24
From €16
/ month · billed annually
or try once for €0One payment, full access for a month. No subscription, no auto-renewal.
Everything you need to get online and taking bookings.
Starter
From €72
From €47
/ month · billed annually
or try once for €30One payment, full access for a month. No subscription, no auto-renewal.
Access to the basic CRM tools. Perfect for growing companies that want an edge over the competition.
Includes everything in Basic
Start with StarterAdvanced
From €120
From €78
/ month · billed annually
or try once for €50One payment, full access for a month. No subscription, no auto-renewal.
The full CRM suite. For companies that want to be market leaders and be at the forefront of innovation.
Includes everything in Starter
Start with AdvancedTry any plan once before you subscribe — no setup fees.
All prices exclude VAT. Annual billing available — save up to 25%.
Why it costs more than a booking form
Plenty of tools will take a booking. These are the things that keep the customer coming back — and the reason a plan here is not priced like a calendar.
Before you ask
Thirteen European markets, with pricing and invoicing in seven currencies — euro, Czech koruna, pound sterling, Polish złoty, Hungarian forint, Swedish krona and Swiss franc. The dashboard and your public page are available in eleven languages, and your customers see your page in theirs.
Minutes, not days. A guided wizard walks you through identity, brand, hours and services with a live preview, so you see exactly what customers will see before anything goes public. Service templates get you priced up in one tap, and you can fine-tune afterwards.
It is a one-off payment for a month of full access to that plan — not a subscription. It does not auto-renew, there is nothing to cancel, and everything you set up carries over if you subscribe afterwards. Each plan shows its own one-off price on the card above; for Basic it is free.
No setup fee, no per-booking commission and no charge for your public page. The plan price is the price; prices are shown excluding VAT, which is added at your country’s rate on the invoice.
Not yet — today you take payment in person or by invoice, and every booking generates a branded PDF invoice in one click. Online payments and deposits at booking are the next thing we are building; we would rather say that than list a feature you cannot use.
Reminders and confirmations go out by email today, and push notifications reach anyone who has installed your page as an app. SMS is on the roadmap and is not included in any plan right now.
Yes. In-house, mobile and multi-day work are tracked as separate capacity pools, so a mobile job cannot double-book a bay. You can set travel fees per service and price by vehicle size, and multi-day jobs block the days they actually need.
Both. Your studio gets its own page on our directory, auto-tagged and on the map, and those pages rank in Google — most of our organic traffic already lands on studio pages rather than on us. Gift cards and promotions are the other half: they bring in people who have never heard of you.
On EU infrastructure, under GDPR. Your customer list is yours — you can export it at any time, and you can import an existing one from CSV or PDF when you start. If you leave, you take it with you.
Yes, at any time, up or down. There is no notice period and no cancellation fee. Annual billing is a discount for paying up front, not a lock-in — and you can start monthly and switch later.
Set it up in minutes, let it run for years.