detailmastersStudios

Customer Relationship Management

Every detail, remembered. 

Booking, CRM and invoicing built for detailing studios. Paste your website and see your own page — before you sign up for anything.

No account, no card. Takes about 20 seconds. Or just create an account

Built for detailing studios across 13 European markets — 11 languages, 7 currencies.

The problem

Most studios run on memory.

Sticky notes. Lost numbers.

Clients who quietly never return.

Act I — Go live

From sign-up to live in minutes.

A guided wizard with a live preview — identity, brand, hours and services — so a studio sees exactly what customers will see, before it ever goes public.

Guided onboarding with live preview
Smart service templates

Services set up in seconds.

Select a templates to start, then fine-tune — price by vehicle size, travel fees for mobile options and duration of the service in minutes or days.

Want to see yours?

We build your page from your existing website. Nothing gets published.

See your studio

Act II — The engine

Then the CRM starts

building itself.

01Capability

Smart Reconnect

Lapsed clients are surfaced automatically and nudged back: the right message, in the right moment, in their language. Set it once; it runs forever.

Smart Reconnect
02Capability

Customer timeline

Every booking, spend and message in one chronological view. Walk into each appointment already knowing the car, the history, the preferences.

Customer timeline
03Capability

Loyalty & Rewards

Points on every booking, tier badges for your best clients. One-time customers quietly become regulars — month after month.

Loyalty & Rewards
04Capability

Promotions & Gift Cards

Target a segment, fire a campaign, issue gift cards that pull in new clients — all from the dashboard with maximum detail.

Promotions & Gift Cards

Act III — Run it all

One place to run the studio.

Smart capacity

In-house, mobile and multi-day pools tracked separately — never double-booked.

New clients, delivered

Your studio gets its own page that ranks in Google and in “near me” search — booking requests arrive without you chasing them.

Built-in invoicing

Branded PDF invoices in a click — no spreadsheets, no extra tools.

Paid before they arrive

A reservation fee holds the slot when a customer books through your page, and you can require a deposit on top — paid straight to you. No-shows stop costing you the afternoon.

One place to run the whole studio.

Start with your own page, built from your website in 30 seconds.

See your studio

What stops being manual

Set it once. It keeps running.

No-shows

A reminder goes out the day before every booking — with a calendar invite attached, in your client's language.

Clients who drift away

Lapsed clients are surfaced and messaged for you. You don't keep the list; the CRM does.

Chasing reviews

Two days after the job, the review request sends itself.

Double bookings

In-house, mobile and multi-day work each run on their own capacity pool.

From the people using it

Studios already running on it.

Every quote here comes from a studio owner with an account on the platform. We do not write them, and we do not buy them.

A DetailMasters reúne tudo o que um detailer precisa para gerir o seu negócio de forma profissional. A plataforma é intuitiva, prática e demonstra uma grande atenção às necessidades do setor. Parabéns pelo excelente projeto!

Miguel María Marques Ganhao

Atelier do Detalhe · Campo Maior, PT

13

European markets

11

Languages

7

Currencies you can bill in

Counts of what the platform supports today — not projections.

Plans & pricing

CRM grows with your business.

Every plan includes core CRM. Unlock automation and advanced tools as you scale.

Limited launch campaign! Up to 50% discount on all subscriptions. — 35% off, for a limited time

Basic

From €24

From €16

/ month · billed annually

or try once for €0One payment, full access for a month. No subscription, no auto-renewal.

Everything you need to get online and taking bookings.

  • Online bookings & scheduling
  • Service management
  • Public profile & booking widget
  • Email notifications
  • Walk-in / manual bookings
  • Customer reviews (display)
  • Analytics (3 months)
Start with Basic

Starter

From €72

From €47

/ month · billed annually

or try once for €30One payment, full access for a month. No subscription, no auto-renewal.

Most popular

Access to the basic CRM tools. Perfect for growing companies that want an edge over the competition.

  • Reviews dashboard & replies
  • Appeal reviews
  • Analytics (12 months)
  • Invoicing system
  • Before / after photos
  • Customer CRM profiles & notes
  • Service status updates
  • Manage staff permissions
  • Promo codes (up to 10/mo)
  • Loyalty points program

Includes everything in Basic

Start with Starter

Advanced

From €120

From €78

/ month · billed annually

or try once for €50One payment, full access for a month. No subscription, no auto-renewal.

Most powerful

The full CRM suite. For companies that want to be market leaders and be at the forefront of innovation.

  • Automated review requests
  • Analytics (full history)
  • Unlimited promo codes
  • Smart Reconnect (client follow-ups)
  • Prepaid session packages
  • Priority listing in search results
  • Audit log of operations
  • Import customers CSV / PDF

Includes everything in Starter

Start with Advanced
Try any plan once before you subscribe.
No setup fees, ever.
Cancel anytime — no notice period.
Your customer data stays yours, exportable at any time.

Try any plan once before you subscribe — no setup fees.

All prices exclude VAT. Annual billing available — save up to 25%.

Why it costs more than a booking form

What the price actually buys.

Plenty of tools will take a booking. These are the things that keep the customer coming back — and the reason a plan here is not priced like a calendar.

  • Smart Reconnectlapsed clients surfaced and nudged automatically, in their own language
  • Loyalty & tierspoints on every booking and badges for your best clients, with no admin
  • Gift cardssold by your existing customers to people who have never heard of you
  • Prepaid packagessessions bought up front, so the next visit is already paid for
  • Customer timelineevery booking, spend and message in one view before you greet them
  • Review appealschallenge an unfair review, not just ask for a good one
  • Staff permissions & audit logwho did what, and who was allowed to
  • Seven currenciesbill in your market’s money, not a converted price

Before you ask

The questions studios actually ask.

Which countries and currencies do you support?

Thirteen European markets, with pricing and invoicing in seven currencies — euro, Czech koruna, pound sterling, Polish złoty, Hungarian forint, Swedish krona and Swiss franc. The dashboard and your public page are available in eleven languages, and your customers see your page in theirs.

How long does setup take?

Minutes, not days. A guided wizard walks you through identity, brand, hours and services with a live preview, so you see exactly what customers will see before anything goes public. Service templates get you priced up in one tap, and you can fine-tune afterwards.

What does “try once” mean?

It is a one-off payment for a month of full access to that plan — not a subscription. It does not auto-renew, there is nothing to cancel, and everything you set up carries over if you subscribe afterwards. Each plan shows its own one-off price on the card above; for Basic it is free.

Are there any hidden fees?

No setup fee, no per-booking commission and no charge for your public page. The plan price is the price; prices are shown excluding VAT, which is added at your country’s rate on the invoice.

Can my clients pay online or leave a deposit?

Not yet — today you take payment in person or by invoice, and every booking generates a branded PDF invoice in one click. Online payments and deposits at booking are the next thing we are building; we would rather say that than list a feature you cannot use.

Do you send SMS reminders?

Reminders and confirmations go out by email today, and push notifications reach anyone who has installed your page as an app. SMS is on the roadmap and is not included in any plan right now.

I do mobile detailing. Does that work?

Yes. In-house, mobile and multi-day work are tracked as separate capacity pools, so a mobile job cannot double-book a bay. You can set travel fees per service and price by vehicle size, and multi-day jobs block the days they actually need.

Will I get new customers, or is it just software for the ones I have?

Both. Your studio gets its own page on our directory, auto-tagged and on the map, and those pages rank in Google — most of our organic traffic already lands on studio pages rather than on us. Gift cards and promotions are the other half: they bring in people who have never heard of you.

Where is my data stored, and who owns it?

On EU infrastructure, under GDPR. Your customer list is yours — you can export it at any time, and you can import an existing one from CSV or PDF when you start. If you leave, you take it with you.

Can I change or cancel my plan later?

Yes, at any time, up or down. There is no notice period and no cancellation fee. Annual billing is a discount for paying up front, not a lock-in — and you can start monthly and switch later.

Ready to be the most successful detailer in your city?

Set it up in minutes, let it run for years.